Since 2008, USPAACC has been leading successful Trade Missions to China, Taiwan and India—designed to extend friendship, establish strategic connections, strengthen existing relations, promote American products and services, explore opportunities for joint ventures, and source potential suppliers.
Our goal is to strengthen the “global guanxi*,” connecting people with common business interests to establish and reaffirm relationships in a part of the world where personal contacts are very important.
Our China Trade Mission in 2008 brought us to Beijing, Dalian, and Shanghai—some of the world’s fastest-growing emerging markets. There, we opened doors to high-level networking opportunities and exchanged new ideas with international business leaders.
In 2009, our China Trade Mission built on the success of our journey the previous year. This time, the Trade Mission brought us to Nanjing, Shanghai, and Guangzhou, and we selected “Food, Beverage, Health & Safety Industries” for our theme, as we tapped into new consumer industries and related dynamic markets that continue to offer great opportunities in this global economy. 2009 CTM Program Book (PDF)
In 2010 our Asia Trade Mission destinations were Taipei in Taiwan, Chongqing and Shanghai in China. The highlights of the trip included a private meeting with Taiwan Vice President Vincent Siew at the Presidential Hall; a tour of the Hewlett Packard (HP China) research and development center, an International CEO Forum, and One-on-One Business Matchmaking Meetings with executives from GE, Hisense, and Tech-Long in Chongqing; special-guided VIP visit to the World Expo, and similar Forum and Meetings with executives from SIPA, SIDEL, ICG and Alibaba.com in Shanghai; concluded with a reception at the Beijing residence of American Embassy Deputy Chief of Mission Mr. Robert Goldberg and Mrs. Goldberg.
Our 2012 Asia Trade Mission brought us to Qingdao and Xi’an in China, Hyderabad and New Delhi in India. Some of the highlights included: meeting with Vice Mayor of Xi’an, tours of General Motors and Honeywell plants and Hisense R&D center, International CEO Forums with executives from ConAGra Foods, KHS Machinery, UPS, PepsiCo, Hisense, Haisheng, tour of the Teracotta Army Warriors Museum and Taj Mahal, concluded with a private meeting with the Chief Minister of Andhra Pradesh.
And during our latest 2013 ATM to Tianjin, Chengdu and Shanghai, we again did a lot of exciting things such as visits to manufacturing plants and R&D Centers of Coca-Cola, Flextronics, IBM, Ingersoll Rand, and Rockwell Collins; dinner hosted by Ingersoll Rand’s China President and Global VP; meeting with Consul General, The Honorable Peter Haymond in Chengdu, CEO Forum and Matchmaking Rounds in all three cities with participation from PepsiCo, IBM, Pfizer, Flextronics/Motorola, Ingersoll Rand, ConAgra Foods, Honeywell, Hyundai and Caesar’s Entertainment, etc.
Our future Trade Missions to Asia will continue to provide American businesses new access and comprehensive insight into the dynamic Asian market—including its scale, diversity and potential. Asia is a vibrant gateway to tremendous investment and growth opportunities for American businesses. Consequently, Asia will be viewed as an essential gateway to lucrative opportunities—a portal to enhancing and expanding the reach of American businesses in their quest to compete effectively in today’s global marketplace.
*Guanxi is a commonly used business term meaning “connections” or “relationship”